BriefToronto

AI changed the rules of the game. I help clients win it.

Who
Rodrigo Borges, account director. Agency leader, client-side marketer and founder.
The problem
Clients are asking their agencies what AI means for their business. Most answers stop at tools.
My answer
Business cases, roadmaps and accounts that grow, with AI doing the heavy lifting and people making the calls.
Portrait of Rodrigo Borges

Energy

One first sale, three markets

Client
A global utility's Latin American operations
Result
Two markets closed and a third in progress from one first sale. Lead generation grew 30% against a 10% target; new opportunities grew 62% against 50%.
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Hospitality

Selling software to an industry that runs on people

Client
A corporate hospitality operator
Result
A 66K ACV contract for Nrolled's CRM and workforce-management platform.
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Tech

Building a pipeline from zero

Client
A B2B industrial software company
Result
Prospect meetings went from zero to three or four a week.
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